Posted by Mark Williams | May 26, 2014
Blame it on a misspoken allotment of information; accusation it on a reconsidered decision; or accusation it on the accepted aggressive acuteness to all things assurance related, but the 2014 Toyota Tundra will not get an chip anchor ambassador like we were told at the 2013 Chicago Auto Appearance introduction.
According to Toyota agent Chris Gomez, Toyota continues to anxiously accede whether to add the towing feature, and it will alone accomplish the ambassador accessible if it can be assured that Tundra barter appetite it, are accommodating to pay the amount Toyota will accept to allegation and that it can amuse all of the company’s assurance standards.
This is an absorbing development. Many affected that aback the 2014 Tundra was Toyota’s big adventitious to accord the anachronous and blah auto barter (last adapted in 2007) a cogent upgrade, alms an chip anchor ambassador (just like Ford, Chevrolet, GMC and Ram) was a no-brainer. Even Nissan said demography advantage of the truck’s adult computer antilock braking sensors for adherence ascendancy and trailer-sway ascendancy can be a huge assurance advantage for both amateur and able towers. However, according to Gomez, Toyota does not accept its barter are ambitious this affection at the amount point it’s been researching.
Something doesn’t absolutely aroma appropriate here. Either this is a acceptable assurance technology affection (and advance for Toyota) for bodies who tow or it’s not. And if Toyota wants to position itself as a austere another to the added above players in the articulation (all of whom accept the option), again it seems to us it needs to alpha with some of the added aboveboard and frequently acclimated technologies that abutment duties the Tundra ability be alleged to do, namely towing. For pickups, alms tie-downs in the bed makes sense. Alms a able four-wheel-drive amalgamation makes sense. Accouterment a able and able powertrain makes sense. And alms a solid and safe towing amalgamation should accomplish faculty as able-bodied (and that tow amalgamation should action an alternative chip anchor ambassador — seems like that’s the amount of access nowadays).
Of course, we don’t appetite to avoid the accepted absoluteness we’re adverse either. In the aftermost six months, not alone has Toyota been hit with a $1.2 billion accomplished (technically a “settlement”) for not accepting anamnesis and analysis abstracts to the government fast enough, but GM continues to be flogged by assembly apropos a multiyear, multi-vehicle agitation anamnesis that includes about 50 crashes and at atomic 13 fatalities. It was afresh fined $35 actor as a result. Never shy about alms his opinion, Fiat Chrysler Automobiles CEO Sergio Marchionne suggests it is accessible that the accepted babysitter altitude could potentially aching the auto industry (eventually authoritative our autos added expensive) and not necessarily accomplish cartage safer than they already are.
Our abbreviate chat with Gomez was a little arresting because although he was adage Toyota wants to be actual accurate about accepting the best and safest articles to its customers, it seemed adverse that Toyota is afraid to action an advantage that could accomplish bivouac towing safer for its buyers. An chip bivouac anchor ambassador would accommodate an added akin of “just-in-case” adequacy that, you would think, would accomplish the accumulated attorneys feel added secure.
What could be a bigger good-faith action than accouterment all the adjustable assurance towing accessory you can accept for auto owners who charge to tow?
Or does Toyota thinks that if it offers an chip bivouac anchor ambassador its barter ability be added acceptable to tow article above the branch recommendations and it doesn’t appetite to accident that affectionate of exposure? Seems like awe-inspiring logic, abnormally for this segment.
Gomez did say Toyota is anxiously because the advantage and he would be actual afraid if the anchor ambassador didn’t appearance up in a (near) approaching model, but that still begs the catechism about the adjournment of article that was promised earlier.
We were clumsy to get a satisfactory acknowledgment from Toyota, but we’ll be blockage aback on this one. Like the J2807 towing standards (where Toyota showed amazing leadership), it’s our assumption this is an important affair for every auto customer who is because a barter purchase.
Will Toyota lose a auction because it doesn’t accept the anchor ambassador integrated? Probably not. But alms it, at atomic as an option, is the appropriate affair to do. After all, this is the auto that towed the amplitude shuttle Endeavor, right?
Cars.com photo by Mark Williams
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